Monday, February 20, 2012

LA Cupcake Challenge 2012 Recap

My favorite cupcake event of the entire year is the LA Cupcake Challenge. It is always well-organized and showcases the best of the best cupcakes in LA and Orange County. This year boasted some of the best cupcake shops, including several that had been on Food Network's Cupcake Wars.

This year's event took place on February 4, 2012 at the Hollywood Renaissance Hotel from 4p-7p. I arrived around 5:30p with my mom and little guy in tow. I was giddy with excitement. My excitement quickly turned into sadness as I approached the first table and was greeted with an empty display. No cupcakes. Lame.

As I began making my way around the room, I was greeted with more and more sad faces. Over half of the cupcakes were gone and the event was barely half-way over! Lucky for me, several cupcake shops had set aside cupcakes just for me. Out of 36 possible cupcakes to try, I personally ate 23, 5 of which were saved for me. So if I would have been a paying ticket-holder, I would have only gotten 18, half of the promised cupcakes.

After talking with the event organizer after-the-fact, he said the problem was with people taking more cupcakes than they should have. The event was ran exactly the same way as it has been in the past, so I was surprised this happened. I think the problem is that each vendor was not crossing their name off the ballot like they've done in the past. There was no regulation.

If something doesn't get fixed, I might not be supporting this event in the future. I think it's a great way to try lots of different cupcake vendors, but if you are not getting what you pay for, then it's not worth the drive.

Over the next few days, I'll be highlighting the vendors and cupcakes I did try. Stay tuned for some cupcake goodness!


Jeanne said...

Oh no! That's not good. There were just two bakeries that had run out of cupcakes by the time I got to their tables, so I just figured that it was bad luck on my part. But I didn't realize that the problem was even worse! I can't wait to hear your reviews of the cupcakes that you DID get to try.

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